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Practical notes on PR, SEO, PPC and marketing, written for business owners, not other marketers.
Why International Womens’s Day 2024 inspires inclusion across Herefordshire
Business women across Herefordshire share their views on International Women’s Day and what it means to them. The theme this year is Inspire Inclusion, with the aim of the campaign to collectively forge a more inclusive world for women. As seen online at the Herefordshire & Worcestershire Chamber of Commerce. CAPTION: L-R: Sharon Smith…Read article
Promote your business with PR
Across Herefordshire and Worcestershire, small and medium-sized enterprises (SMEs) often face the challenge of promoting their businesses effectively. Public Relations (PR) is a powerful marketing tool that goes beyond traditional advertising, creating a positive image for your business and fostering meaningful connections with your audience. This blog explores what PR is and how it can…Read article
PR24
Public Relations (PR) has evolved in recent years, and as we step into 2024, we look at the growing importance of authenticity to the integration of artificial intelligence (AI), here are some of the key aspects shaping the PR industry this year: Authenticity Authenticity remains at the forefront of successful PR strategies. In 2024, audiences…Read article
Award-Winning West Mercia Police VAWG Campaign
You Do Better Ltd is delighted to be a part of the award-winning Safer Streets project by West Mercia Police, that has been honoured with a prestigious Regional Award. West Mercia Police Hereford Safer Streets project, which secured a NPCC Regional VAWG Award in September 2023, recognised its outstanding dedication to addressing violence against women…Read article
You Do Better Ltd celebrates 6 years in business
FOR IMMEDIATE RELEASE [WORCESTER, 17th October 2023] You Do Better Ltd is thrilled to commemorate a significant milestone, as it proudly marks six years of providing pay-as-you-go Public Relations to SMEs across Worcestershire, Herefordshire, Gloucestershire and beyond. Since its inception in 2017, the company has demonstrated dedication to its clients and their growth by utilising the…Read article
Working with FSB: an annual review
FSB Shropshire, Herefordshire & Worcestershire, Member story: On the anniversary of You Do Better PR’s membership, we look back at the journey the business has taken and chat with owner Ruby Edwards to find out what the benefits of being a member has been. Over the last year, You Do Better has grown their…Read article
Transform your business ideas into reality
Introduction In today’s competitive landscape, realising business ideas and achieving success requires a strategic blend of effective marketing, utilising the power of public relations (PR) and impactful social media presence. Entrepreneurs, SMEs and established brands can turn to the expertise of You Do Better Ltd, a pay-as-you-go powerhouse in the PR industry. With a…Read article
Crisis communications
When everything is going well and business is booming that’s a really great feeling isn’t it? But what happens when something goes wrong, or when there is a story out there about you that casts a different light on things. This is where Crisis Communication comes into play, know your strategy and key team…Read article
PR Stunts
If you are looking for that bit of extra publicity or noise about your brand, then a PR Stunt is something you could consider. A planned event or story created specifically to attract public attention and media coverage, these stunts can draw in a much higher amount of media coverage for your brand than a…Read article
Pay-as-you-go model removes barriers to entry
You Do Better PR are breaking down the barriers to Public Relations with their pay-as-you-go model. More often than not, Public Relations Agencies work on a retained basis, but You Do Better break through that barrier to entry by charging an affordable hourly rate. Making PR accessible to every business in the local area, the…Read article
Redefining Brand Boundaries with Mooch Creative
You Do Better has a distinctive way of working, not only does their pay-as-you-go model disrupt the usual ways of working within Public Relations (as most PR Agencies work only on retainer) it also redefines brand boundaries. When it comes to brand, most organisations want to define colourways, fonts and produce brand guidelines to ensure…Read article
Sign-up for engagement with email-marketing
Email marketing can form an integral part of an organisation’s marketing strategy. E-shots are a key piece to the marketing puzzle. For many, email marketing is also a way to manage contacts, platforms like Mailerlite and Mailchimp can support contact management, with built-in GDPR, as well as suitably designed templates to choose from…Read article