News
Marketing that makes sense.
Practical notes on PR, SEO, PPC and marketing, written for business owners, not other marketers.

Creating a business you believe in
Is it the bottom-line or a positive work experience that matters most in business? Over the years, I’ve enjoyed, and endured, counselling, mentoring, business coaching, leadership development, business mentoring, worked with a management consultant and taken advice from an angel investor as well as family, friends and well-meaning clients. I’ve networked, spoken at…Read article
Extreme freelancing, from the Arctic Circle to Worcestershire and beyond!
We recently took freelancing to the extreme with an associate managing a project whilst sailing in the Arctic Circle. Working with freelance associates rather than employees is what enables us to manage peaks in work and tap into specialist talent as and when needed. It not only works for Owner Ruby Edwards but also for…Read article
Conversation Worcestershire with Mandie Fitzgerald
Mandie Fitzgerald, Chief Executive Officer at Headway Worcestershire, answers the questions posed by Ruby Edwards from You Do Better PR in the latest Conversation Worcestershire. Mandie says: Your alarm goes off… I wake up without an alarm usually 5:30 am (but set one just in case) I’m not the best sleeper! How did you start doing…Read article
PR Agency Owner returns to Kidderminster College
Local PR Agency Owner, Ruby Edwards, started her career with a course at Kidderminster College and is now a successful business owner. We learn more about her journey and how you too can begin at college and progress at your own pace to pursue a meaningful, successful career. Ruby attended Kidderminster College in 1991 –…Read article
Marketing 4 targeted growth
Sales & Marketing Growth Forum Sponsored by EBC group Date: Wednesday 22 June 2022 Time: 9:30-11:30am Location: Museum of Royal Worcester, Severn St, Worcester WR1 2ND Event Description: The Growth Forum, sponsored by EBC Group, is aimed at business owners, directors and senior managers of high growth businesses. Established to provide a platform to share…Read article
Building business resilience
Learning from the impacts of the pandemic has been an important growth strategy. Business recovery has led to new ways of working and new opportunities for work. Ruby says: “Each of us can describe a successful year of business so differently. For us it’s maintaining our current reputation and client-base while building upon our interim…Read article
Conversation Worcestershire with Ben Mannion
Ben Mannion, Director at Hewett Recruitment Ltd and President & Board Member at Herefordshire & Worcestershire Chamber of Commerce, answers the questions posed by Ruby Edwards from You Do Better PR in the latest Conversation Worcestershire. Ben says: Your alarm goes off… …at 6am, although our new born daughter often beats the alarm to it!…Read article
News and newsworthy news
News is topical and timely. It’s not always picked up and published by editors, regardless of this, although it’s worth trying to write your press release with this in mind, to give yourself the best chance of success. At the very least, your news is content for your blog/news section of your website…Read article
Chamber Business Awards Finalist
For the second year in a row, You Do Better are finalists in the Herefordshire and Worcestershire Chamber Business Awards 2022. Category: Micro Business of the Year Sponsored by Worcestershire Growth Hub. This award celebrates micro businesses punching above their weight for businesses with 10 staff or less. Judges will be looking for businesses that have…Read article
Refer a freelancer
Are you looking for freelance work? Or know someone who is? Refer a freelancer and you could enjoy a special treat on us! Let your friend know and, if they come on board with us as an associate, we’ll gift you, and them, some locally sourced goodies. We’re looking for talented web designers and technical…Read article
Outsourced marketing
How can outsourced marketing be an asset to your business? By outsourcing your marketing and allowing experienced marketers to take the lead, you can be freed up to do what you do. These organisations are usually sales-heavy with no real marketing department, so they ask the experts at You Do Better to support their business…Read article
Conversation Worcestershire with Mike Schooling
‘Persistence and putting in the time’, is the key to success, according to the Founder and CTO of INDRA Renewable Technologies. Mike chats with Ruby Edwards from You Do Better PR: Your alarm goes off… I have a two year-old, so I don’t set an alarm. I normally wake up any time between 0530-0700…Read article