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Marketing that makes sense.
Practical notes on PR, SEO, PPC and marketing, written for business owners, not other marketers.

Working together across the two counties
Building upon our strong connections locally and branching out into the three counties, we’ve built a partnership with the award-winning Adwords, Bing and Web Agency, Cotswoldweb.co.uk. Established in 2008 as a private limited company, Cotswold Web founder Richard Jaques has a history of working with large corporate companies including Shop Direct Group, Argos and Experian….Read article
Back to school
I went back to school this morning to chat with the year 12 students about careers, business and opportunities as part of the Worcestershire Local Enterprise Partnership’s Enterprise Advisor role. The local LEP has Enterprise Advisors in place to support Worcestershire’s Careers and Enterprise Programme. Since 2012, the Worcestershire LEP has specifically focussed on…Read article
New Year, what will you achieve?
So, at just over two weeks into 2019, we’re very much enjoying reading how so many people have set themselves new goals for the new year, such as gaining a promotion, starting a new job, taking up a new hobby or eating more healthily. It seems that, as usual, January is the perfect time to…Read article
Publications
You’ll find our stories on TV, in the press, on-line, in the glossies and the nationals, as well as hear them on the radio too! Ruby writes a regular business column in County Lifestyle and Leisure Magazine and has had work published, via columns, features and blogs, in a range of diverse publications including…Read article
Global ambition
Local publication, Business & Innovation Magazine, recently hosted business drinks at creative design agency drp, with partners Circle 2 Success. The latest edition featured the Worcestershire drinks and Ruby was pictured alongside client and head of innovative creative agency, Mick Hurst from Areca Design. Take a look at the magazine here and head to page…Read article
Happy new year!
It’s always lovely to receive positive feedback from clients and we’re especially pleased with this testimonial, as we’ve loved working with Ian Bryant and the team at Sprint Group. They’re an amazing local company, currently growing exponentially and winning awards to boot! I have been working with Ruby at You Do Better for 3 months…Read article
The future of the workplace
When you think about work, how do you feel? For many people the concept of ensuring they’re happy in the work place isn’t something they consider. Work is work and it pays the bills, end of story. As technology continues to develop, however, and work / life is not as distinctively separated as before,…Read article
Wonderful Worcestershire
The Worcestershire Ambassadors are a group of individuals who share in a common passion for Worcestershire and an enthusiasm to create a county to be proud of. In promoting Worcestershire, they work in partnership with various other groups in the county including The Chamber of Commerce, The Local Enterprise Partnership, University of Worcester and Worcestershire…Read article
Sharing is caring: at what cost?
We recently began a poll on Facebook asking how much is too much when it comes to sharing time, experience and skills? We believe that sharing is caring (even in business) but ask how much is too much when it comes to sharing your time, skills and experience? Surely we have to keep something back…Read article
Collaboration and why it pays to partner
Collaboration is a key factor in our business strategy. In fact, we wrote a blog about just that. You Do Better work with a portfolio of businesses to gain the best fit for clients. And you never know when a connection or colleague might support you and your work, so it really does pay…Read article
What is the value of an influencer?
What is the Value of an Influencer? Influencers have the unique ability to reach specific audiences and can be a superb tool in quickly growing your brand online and generating awareness of a product or service. The growing importance of social media as a method of individuals interacting with a brand has only strengthened the…Read article
Festive feature
In the first interview for our regular column in County Lifestyle and Leisure Magazine, we are in for a treat with some sparkling conversation from Paul and Ali of The Christmas Decorators, a firm based in Kempsey, Worcestershire. The Christmas Decorators specialise in the design and installation of interior and exterior festive lighting and…Read article