News
Marketing that makes sense.
Practical notes on PR, SEO, PPC and marketing, written for business owners, not other marketers.
Integrity is at the heart of business right now
People who show little integrity at the start of this difficult time will not have a reputable business to go back to when it’s over. As a sole parent of two children, one of whom has a life-threatening medical condition, Ruby knows only too well that COVID-19 will affect her, her family and business greatly….Read article
Crucial improvements to the workplace
Productivity and profitability are two of the most crucial elements required for business success. But how can you ensure your workforce is running optimally? Turn your attention to your workplace and ask yourself; what needs changing? It doesn’t need to be a complete overhaul of your existing systems. Instead, start asking for feedback and break…Read article
Working together
Unprecedented times have shown some unprecedented behaviours, both good and bad. It’s now time to ‘show up’ and help as and when we can. If the You Do Better team can help you, please ask. This is not a shout-out for new business (our campaigns are rightly on hold) this is a genuine offer…Read article
In conversation with Gary Woodman
The Worcestershire Local Enterprise Partnership (WLEP) is an organisation at the forefront on innovation in our County. Their vision is to build a connected, creative, dynamic economy for all in Worcestershire. WLEP is one of 38 LEPs in England and is responsible for creating and delivering economic growth and jobs through a collaborative approach with…Read article
Interim campaign management: working as part of your team
The You Do Better PR team specialise in interim campaign management, supporting your established team with a little extra help as and when you need it. Using our global experience with the big brands, You Do Better PR provides a flexible approach and easy access to public relations locally. The Agency works on a…Read article
Realising women’s rights
To embrace International Women’s Day 2020, we ask leading Worcestershire businesswomen about what inspires them and how they’re fighting for equality in their organisation. The International Women’s Day 2020 campaign theme of: “I am Generation Equality: Realising Women’s Rights” is helping to forge a gender-balanced world. We ask 5 businesswomen from Worcestershire how they’ve both…Read article
Join the conversation
Raise the profile of your business by joining the conversation with business leaders across Worcestershire for our regular feature in County Lifestyle and Leisure Magazine. Call Ruby on 07891 777464 or email ruby@youdobetter.co.uk to find out how to join in with Carl Arntzen, CEO at Worcester Bosch, Herefordshire & Worcestershire Chamber of Commerce, Colin Cole…Read article
Pay-as-you-go networking
Start your working day the Cotswold Way with Cotswold Business Connections, no fees, membership or hidden costs, just networking with local people on a pay-as-you-go basis. If you’d like to be part of a local group who like to network but don’t want to pay a membership fee or other hidden costs, Cotswold Business Connections…Read article
For the love of PR
With Valentine’s Day just around the corner, it’s the ideal opportunity for marketing professionals to fall back in love with public relations and the opportunities that it presents. The perfect platform to showcase your brand, values and offerings, win-win. However, it can be a little harder than expected to get your piece published in…Read article
Your news and how it looks in a press release
This is a great story that we released on behalf of client Selcraft UK. It demonstrates the speed at which interesting articles can be picked up by editors and journalists and how your company’s news can be newsworthy. If you have a minute or two, please read the full article below, with a breakdown…Read article
CSR, the right balance
Leading on from our business column in The Pershore Times, we explore the world of Corporate Social Responsibility (CSR) and how finding the right balance is key to you and your organisation, with some tips to integrate Corporate Social Responsibility into your Marketing Plan. Corporate Social Responsibility lets companies put their expertise and money into…Read article
Global campaign management, around the World in 10 hours
From Stella McCartney to local Worcestershire-based SMEs, You Do Better PR have experience in public relations on a global scale. Having worked largely with SMEs within Worcestershire, alongside some global campaign management for the Curvy Kate brand, the You Do Better team were keen to increase their profile and understanding of managing campaigns that travel…Read article