Increasing media relations

You Do Better have worked with Sprint Group since October 2018 and have worked together to increase the team’s online and print presence using tailored and well-placed editorial and advertising as well as securing shortlisting for sector awards, strengthening relationships with the media and focussing on their brand.

Sprint Group are a progressive company based in Pershore, Worcestershire. The team design, install and maintain the highest quality commercial kitchens into world famous venues like The Brasserie of Light, with a 24ft crystal statue by British artist Damien Hirst taking centre stage, inside London department store Selfridges.

The team are currently enjoying 25 years in business and an impressive array of clients including Tesco, Bill’s, Jamie’s Italian, Annabel’s and Annie’s Derby. They’ve also been acknowledged by industry leaders as Multi-site Project Kitchen House of the Year at the Foodservice Equipment JournalAwards 2018.

Sprint Group have also been named in the top 50 fastest growing businesses in Worcestershire and have recently achieved their ISO 14001 accreditation – setting the standard for Environmental Management Systems and reducing waste management costs and protecting the environment. They continue to raise standards by joining ceda, in which members operate ethically, encourage excellence and strive for improved standards in both their businesses and the wider Industry. Sprint are also spearheading their industries’ forward thinking with an innovative approach to recycling and flexible working practices.

You Do Better have focussed on strengthening the brand – including project managing the new website and 25th anniversary celebrations – as well as relationships with the media and seen articles featured in The Caterer, Catering Insight, ceda UK and Foodservice Equipment Journal.

Sales Director, Ian Bryant said:

I have been working with Ruby at You Do Better for 6 months now. She has made the whole process seamless and user friendly. The results so far have been outstanding. Long may it continue! I find Ruby’s flexibility and input very refreshing.

Head to http://www.sprint-group.co.uk/ for more on the award-winning catering business or call 01386 555922.