Behind the Scenes with PR Consultancy at Moreton Show 2025

Behind the Scenes with PR consultancy at Moreton Show 2025
General News
Published on

Behind the Scenes with PR consultancy, on 6th September 2025, Ruby returned as the PR consultant for the renowned Moreton Show – one of the UK’s premier one-day agricultural events. This marked a continued success following our impactful work across recent years.

Building on a proven track record

Our longstanding relationship with Moreton Show stems from a series of successful campaigns:

  • 2021 Marketing Management: We stepped in to lead the PR and campaign strategy post-pandemic, securing extensive coverage in outlets like Horse & Hounds Magazine, Cotswold Life, The Cotswold Times, Worcester News, and The Scottish Farmer You Do Better.
  • 2021 Case Study: The successful delivery led to contracts through 2022 and 2023, highlighted by special appearances from Kaleb Cooper and Jeremy Clarkson, and media features in The Sunday Times, Horse & Hounds, and other regional press You Do Better.
  • 2024 Campaign: We continued to elevate the Moreton Show’s profile—see the detailed case study for more You Do Better.
  • 2025 Testimonial: Issie Blackwell from the Moreton Show Office praised our work, stating:
    “Ruby is amazing! Ruby’s friendly and enthusiastic approach… her creative ideas to boost your marketing reach are on another level!” You Do Better.

PR dynamics on show day 2025

On the day itself, our role extended beyond traditional PR coordination. We liaised directly with TV production teams – Caleb Cooper, Shed & Buried, and the dynamic duo Mick and Richard from One Minute Wonders. This hands-on approach ensured seamless filming logistics, proactive messaging and a strong media presence throughout the day.

Creative campaign highlights

One highlight that captured public attention was the whimsical “pink sheep” PR stunt—Baarbie—which originated from our April Fool’s campaign in 2023. This playful initiative generated buzz across local media including the Cotswold Journal and the Evesham Journal, as well as trending on the official Moreton Show Facebook page You Do Better.

Reflections on 2025

Looking behind the Scenes with PR consultancy, the 2025 Moreton Show was another triumph – combining heritage charm, enthusiastic crowds and media visibility courtesy of targeted PR efforts. The Show Office’s collaborative coordination with broadcast teams and integration of creative narratives ensured a standout event.

As Issie Blackwell put it, we continue to bring not just professionalism but also enthusiasm and creativity: foundational to You Do Better’s approach and why clients return. See us on Shed & Buried in October 2025.