Karl Hughes

As Lead Designer at Switch holding the various projects together at the creative end of the process, working closely with Ruby and ‘You Do Better’ and liaising with my inhouse team to deliver some very sensitive and important awareness initiatives for the Government that had tight deadlines. “It was a joy!”

Ruby worked closely with the stakeholders and then briefed Switch with enthusiasm and a ‘no nonsense approach’, precise messaging and a clear direction of what campaign deliverables were required across all platforms and most importantly, for when!

Looking forward to working again with Ruby and ‘You Do Better’ in the future. Cheers Karl

Karl Hughes | Senior Creative and Systems Manager We Are Switch (2023)