Networking with Sterling – an honest review

As seen in Sterling Networks’ magazine: Local pay-as-you-go PR Agency owner Ruby Edwards writes an honest review of what it’s like to attend Sterling as a guest – and how this has provided valuable insight into what becoming a member might mean.  “As someone who...

Communications crisis shifting?

Businesses are starting to shift focus from crisis communications to adapt their key messaging, ready for the next chapter of trading – says Ruby Edwards from You Do Better PR & Communications Agency. Following on from our piece about how Integrity is at the heart...

What 3 words will define your business?

Words are powerful. It’s our key mode of communication, helping us to express our feelings and share thoughts of happiness, sadness and anger. Without words, we wouldn’t have been able to create the world around us, the reality we live in: we wouldn’t form thoughts or...

USP: Why it pays to stand out

Your unique selling point is what helps you stand out from your competition. Being able to distinguish your business from others, even if it’s a subtle difference, is what makes consumers remember you. So when you define your business do you put your USP at the front...

Festive feature

In the first interview for our regular column in County Lifestyle and Leisure Magazine, we are in for a treat with some sparkling conversation from Paul and Ali of The Christmas Decorators – a firm based in Kempsey, Worcestershire. The Christmas Decorators specialise...

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