PR: A pivotal piece of the marketing jigsaw

Public relations is one piece of a marketing strategy puzzle – a key piece that focuses on reputation management. That’s the message from today’s speech we undertook alongside Lorraine Henry from Henry Pepper PR and the local charities we asked to...

Are millennials goldfish or trailblazers? 

The Independent recently reported that teenagers are spending 12 hours a day online swiping through social media, without looking at a single piece of content for more than a few seconds. This is important news for brands marketing to Generation Z and younger, as...

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