How will PR help me and my business?

PR is a cost-effective way to raise your profile and get your message across.

PR predominantly involves ‘free media.’ The purpose is to develop a discussion and generate coverage without directly paying for it, which is distinct from advertising. Public relations is about selling a company or brand through positively managing the communication channels between a company and its stakeholders and developing a positive reputation.

PR helps to raise the profile of your business both online and in print. We spend time taking your news i.e. a work anniversary, introduction of a new starter, completion of a project, your latest campaign or newest service, and write your content for you: a blog, social media campaign, media blast or press release… then we share your story with the media, tailored to publications you’d like it to feature in: whether it’s The Worcester News, The Caterer or Drapers.

Maybe we can help by booking you a slot on TV or Radio to chat about your news or think creatively to promote you, your business, product, service or campaign via a PR stunt: take a look at the traffic-stopping stunt we were involved in with Curvy Kate and KELA, as featured in The Sun and The Daily Mail – full details can be found on our blog.

We write SEO-rich blogs, upload them onto your website, share details on social media and work closely with you to ensure we do it your way. For more about the content we’ve placed and publications it’s been featured in, please head to our media management page.

We help our clients to manage advertisements though and have experience in product placement, direct mail, email marketing and video advertising. We’ve built solid relationships with the local media, including TV and radio, and have a proven track record when it comes to our articles being published – within deadline and on budget.

“Public relations specialists make flower arrangements of the facts, placing them so the wilted and less attractive petals are hidden by sturdy blooms.” – Alan Harrington

As seen in The Pershore Times.