Virtual marketing department

Virtual marketing department

by | Sep 2, 2022

Need a virtual marketing department? You Do Better PR specialise in public relations and communications. We’ve adopted a pay-as-you-go approach to keep costs down, so you can utilise our expertise as and when you need to. We manage ongoing or interim work, running campaigns and then leaving you to it or carrying on and supporting you regularly.

Our services:

  • Public relations – Using our global experience with the big brands, we provide a flexible approach and easy access to public relations. The Agency works on a pay-as-you-go basis, making it easy and affordable for businesses to try out PR & Comms and see how it fits with their organisation – without paying expensive retainers or encountering budgeting problems. PAYG-PR works for small and big businesses alike, take a look at our case study with Curvy Kate as well as what our clients have to say on our testimonials page.
  • Content management – We manage the curation of content for our clients. This can be in the form of copy writing for websites, email marketing and other marketing materials as well as press releases and blogs. Content is seen as king in the race to become top of the Google rankings and it supports SEO – if written well and shared correctly. By keeping your message up-to-date, we ensure that your content is relevant, regular and right for you. The team at You Do Better will work with you to create content to ensure you have the right message for your business and then share it with people who want to hear all about it. We do this based on an hourly rate – no retainer. Check out our blogs. We love to write and we love to know what you think too – so please leave us a comment or let us know what we can do for you.
  • Media management – Sharing your story with the local press, radio, television and taking care of all the usual social media channels. We use our local connections to help spread the word about you and your business. Often a feature in a magazine or local paper can reach just as many, if not more, readers than an advert can. We can help you shape and share yours. We do help our clients to manage advertisements though and have experience in product placement, direct mail, email marketing and video advertising. We’ve built solid relationships with the local media, including TV and radio, and have a proven track record when it comes to our articles being published – within deadline and on budget.
  • Social media management – You Do Better understand that each consumer and target market requires something very different. By tailoring each communication and social media strategy we’re able to ensure you’re gaining the most valuable engagement – it’s what makes you different from everyone else. We understand the vital role that social media has in raising your profile and driving brand awareness online. Each consumer and target market requires something very different so by tailoring each communication and social media strategy we’re able to ensure you’re gaining the most valuable engagement – it’s what makes you different to everyone else.
  • SEO, Adwords (PPC) and website conversions – We collaborate with experts in SEO to make your business turn up at the top of Google, Bing and Yelp searches. We ensure your content is rich in the right key words, linkbacks are added, that adwords are in line with your social campaigns and your website is converted to optimise sales opportunities. Do you want to check performance and authority? Attract the right attention? Gain rankings from people with the right intention? Undertake technical perfomance and authority checks? Optimised content and copywriting? We can help.
  • Photography – You Do Better offer the opportunity for clients to have their own photographs taken to accompany press releases and social media posts. Strong, original images – including photographs, videos, graphics and infographics – help you stand out from the crowd. Stock images are useful, although creating, curating and commissioning your own visual content shares a far more powerful message. Using our pay-as-you-go model, we curate images to suit your needs. We take high res images to go with your news story or help you build a cache of assets for you to use on social media. We charge £40 per hour and deliver your own original portfolio to help your business stand out and boost your brand.

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