Stand out PR

Stand out

by | Sep 20, 2021

A unique selling point (USP) is what helps a business stand out from the competition. Being able to distinguish one business from another is what makes consumers remember them. Strong, original images – including photographs, videos, graphics and infographics – help you stand out from the crowd. Stock images are useful, although creating, curating and commissioning your own visual content shares a far more powerful message.

What’s different about You Do Better?

You Do Better have a stand out pay-as-you-go model that allows businesses to tap into global experience in PR and communications and the delivery of interim marketing management.

Pay-as-you-go PR, communications, photography & networking.

While traditionally PR agencies prefer a set ‘retainer’ fee, You Do Better provide services for £40 per hour.

You Do Better realise that retainers may not be a feasible solution as companies work under the current climate, so we offer an ad-hoc approach to the services that can be an essential part of planning and budgeting for business.

You Do Better also provide services as a stop gap between contracts or when businesses find themselves under-resourced, for example:

  1. seasonal or peak trading periods,
  2. if a marketing manager is on leave or in transition and
  3. when launching new products and/or services.

Services include:

  • PR & comms: The Agency works on a pay-as-you-go basis, making it easy and affordable for businesses to try out PR & Comms and see how it fits with their organisation – without paying expensive retainers or encountering budgeting problems.
  • Photography: Strong, original images – including photographs, videos, graphics and infographics – help you stand out from the crowd. Stock images are useful, although creating, curating and commissioning your own visual content shares a far more powerful message.
  • Networking – With no joining fee and no membership scheme, it’s simply a group of people talking business over a delicious breakfast. Start your working day the Cotswold way. More information about Cotswold Business Connections here.

Play to our strengths

Being a one-of-a-kind business means sticking to what we’re good at, which is:

  • our pay-as-you-go business model – this USP is favoured amongst SMEs as we provide a flexible approach to communications and easy access to PR, making it easy and affordable for businesses to try out public relations and see how it fits with their organisation.
  • interim campaign management – being flexible and working alongside organisations where their marketing manager may be on leave and a crucial campaign needs managing. We specialise in interim cover and deliver public relations when you need it.
  • gaining support from those who are better than you at what you need help with – our associates are all experts in their fields. The investment in like-minded associates is paramount to our business. The investment in like-minded associates is paramount to business. We love working with a team who love what they do and believe that people will continue to be key to the success of business in 2021.
  • learning and gaining experience from global brands like Curvy Kate and Stella McCartney – invaluable experience which allows us to now deliver London skills locally. Paid or unpaid, work experience adds to our continual improvement programme. Read our blog.
  • straight talking – we believe that the truth will do it (almost) every time… but that’s not what people or organisations usually feel about a PR. We’re a little different and maybe that’s why we stand out! We’re not for everyone but when we find the right fit, we fit well. More about being a straight-talking PR here.

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